For founder-led South African businesses

You have a team. Why are you still doing their work?

We help founder-led businesses with a team of 8 or more hand day-to-day work, checking and problem-solving to the team, so the founder has time to find, win and keep clients. Back to the work only you can do.

The reality

Does this sound familiar?

You're still doing work your team could do.

You check what they do before anything goes out.

Their problems end up on your desk.

Decisions wait until you have time to look at them.

Work you delegate keeps coming back half-done, so you quietly take it back.

You've tried the fixes: training, new software, a better system. None of it held.

Updates only come when you chase.

The work that would find, win and keep clients keeps getting pushed to later.

If you're nodding to any of these, you're exactly who we built TBG for.

Who this is for

Built for founders with a team of 8 to 50.

This is for you if
You run a founder-led South African business with a team of 8 to 50
You have a core team in place
You still do their work, check what they do and sort out their problems
Finding, winning and keeping clients keeps getting pushed to later
Not for you yet if
Your team is under 8. It's too early, and we'll tell you so.
You're past 50 people. We'll introduce you to a partner firm.
Before we talk about structure

Your mess doesn't scare us.

You're not too far gone, and you're not behind. You built a team because the business needed one. The next step is letting it carry the work.
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We want to build with you.

The shift

From doing their work to doing yours.

Now
You do the work your team could do
You check everything before it goes out
Problems come to you to solve
Decisions wait on you
Finding new clients gets pushed to later
With TBG
The team owns the day-to-day
The team checks its own work
The team solves its own problems
Decisions get made without you
Your time goes to finding, winning and keeping clients
What doing their work costs you

R400k to R900k a year.

That's the value of founder and leadership time spent doing, checking and fixing work the team could do, for a founder-led business of 8 to 45 people, at South African market rates.

What doing your team's work costs you each year Founder and leadership time spent doing, checking and fixing work the team could do, at South African market rates: about R405,000 a year in a team of 8, R626,000 in a team of 20 and R892,000 in a team of 45. R405k R626k R892k a team of 8 a team of 20 a team of 45

What you get back

10 hoursa week back
a third of it into finding and winning clients
R130,000a year in extra gross profit

Estimates at South African market rates. Your own number comes out of the Whose Work Is It? session.

The result

Back to the work only you can do.

That work is going to market: finding, winning and keeping the clients that let your business keep growing. Your team carries the day-to-day, checks its own output and solves its own problems, because there's finally something clear to own besides you. It's not effortless. The structure asks something of you too. But it asks less every month, and gives back more.

01

Room to find clients

Time to get out into the market, meet the right people and start new conversations.

02

Room to win clients

Time for the follow-ups, proposals and relationships that turn a conversation into a client.

03

Room to keep clients

Time to look after the clients you have, so they stay, buy more and refer you.

How we work

Calm, clarity, and structure.

01

We stay until it holds.

We don't drop a deck and leave. We work alongside your team until the work is theirs. With one client, the team started running the new structures on their own. Nobody asked them to, and we were still in the engagement.

02

We start with your season.

Everything we build is configured to your business and the season it's actually in. Structure designed for the wrong season doesn't just fail. It adds weight you're already carrying too much of.

03

Specific beats generic. Every time.

Generic frameworks don't hold because they weren't written for your business. We sit inside yours, and what we build together is specific enough that it actually sticks. As one client put it: a book can't see your business. Someone sitting with you can.

Our approach isn't invented from scratch. It's built on the Art of Scale framework, an execution system developed for scaling businesses in South African and emerging-market conditions, and configured to your business, your team and your season.

the journey

What working with us looks like.

No long onboarding, no discovery phase you pay for. It starts with a conversation and moves at the pace your business can carry.

A connect call

30 MIN · FREE

We get to know you and your team, show you how we work, and decide together whether there's a fit.

Whose Work Is It?

90 MIN · FREE

We find the work your team could take on, what doing it yourself costs you in rand, and which starting point fits.

We work alongside your team

MONTHS 1 TO 4

We work with your team on the doing, checking and fixing that still sits with you.

Your team takes it off your desk

MONTHS 5 TO 9

The team carries the work. We step back and support.

It holds without you

MONTH 10 ONWARDS

You're back in the market, finding, winning and keeping clients. That's not us leaving early. That's the whole job done.

JC de Jongh | The Burgeon Group
Ways to work with us

Wherever you are, there's a place to start.

There are two ways to start. One for the business, one for you.

Start with a once-off
For the business

Over four months, we find the bottleneck, put a rand figure on what it costs you, build a 90-day plan and hold you to it with three accountability sessions.

MapMyEmergence
For you, not the business

A one-on-one journey through your own story, naming the season you're in, clarifying your purpose, and walking away with a map you'll actually come back to.

Want to know what comes after? Book a connect call and we'll walk you through it.

Start where you are

Not ready for a call?
Start with your own to-do list.

Fifteen minutes with the Prioritisation Scorecard and you'll have three things worth protecting this week, and a clear list of what you can drop or hand over. Free, and it ends with a thirty-minute conversation where someone actually asks how it went.

JC de Jongh | The Burgeon Group
about

Founders don't need another playbook. They need someone who stays.

I'm JC de Jongh. I started The Burgeon Group because I kept meeting the same founder: capable, committed, carrying a business that had grown past the way it was being run, and quietly exhausted by it.

Before TBG, I helped build a consultancy alongside its CEO, and through it, worked inside company after company facing the same struggle. Different industries, same pattern: a capable team, and a founder still doing, checking and fixing their work. I've seen where it breaks. More importantly, I've seen what actually holds: clear ownership, honest conversations and structure built on methods proven in South African scale-ups, not imported theory.

That's the work I do now. Not slide decks. Not theory. I sit with founders and their teams, month after month, until the work is theirs and the founder is back out in the market, finding, winning and keeping clients.

‍If that sounds like the kind of help you've been looking for, let's talk.

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Connect on LinkedIn →

One small step

Let's have a
conversation.

No pressure. Thirty minutes to understand your team and where the work sits now, show you how we work, and decide together whether there's a fit. The first step is always small.